BRAND CREATION
Your first encounter of Beau Code beauty salon, is a pastel pink shopfront, anchored by an arched gold framed french door. Once you step inside, you're met with a long white curved wall. The light running along the wall draws you in, as well as highlighting the best-of-the-best in beauty products. This interior was the driver behind the Beau Code brand. The logo is a minimalist monogram, much like a luxury designer brand. The pastel pink is softened with a floral texture, whilst the brand voice is all about finding your own kind of beautiful, giving an sense of empowerment. We worked closely with the interior designers to produce a brand that was complementary.